ChocoJar
BamBam
Business Ideation
Ideation is the first step to do before starting a business. It is defined as the process involved in the generation of ideas, including the gathering of information about the ideas and the gathering of thoughts on those ideas. In our context, ideation refers to the process of generating ideas when selecting the products we wanted to sell. Below is my group's ideation.
We have chosen our product based on the questions in business ideation. Below are the questions and the answers on the idea of selecting Chocojar Manis Si Bam Bam as our product (or you can read our business ideation in the picture given).
1. What is your product?
Our product is based on food, which is Choco Jar from Manis Si Bam Bam. It is a chocolate jar filled with mini coco crunch and melted chocolate. There will be topping options for our customers to choose from.
2. What innovative features does your product offer?
The innovative features our product offer is there are a lot of topping options our product offer than another brand. Our topping options are not common as others because our product offers special toppings for our customers.
3. How does your product distinguish itself from other products already existing on the market?
-Our product's topping options.
-The size of the jar is bigger and affordable.
-Large in quantity that lasted at least for 3 days.
4. Can you list 3 unique selling points offered by your product?
-A high-demand product.
-Reasonable price.
-A high-quality product.
5. How will your product satisfy clients' needs and expectations?
-Listen to their feedback.
-Understand our customer's needs.
-Be consistent in communicating with our customers.